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CV

Experience & Expertise

June 2021 - Present

Social Media Manager Trainee

  • Working closely with the CMO and one of the Co-founders reporting Marketing related weekly and monthly SoM Analytics and KPIs

  • Owning social media presence across Instagram, Youtube,Facebook, LinkedIn, and Twitter and Discord with 2 to 4 posts a day

  • Preparing and sending out weekly and Monthly NewsleVers through e-mail campaigns

  • Utilising Falcon Analytics data to understand what works, and what doesn’t, on each social media platform to improve engagement rate

  • Published articles on Women in Sports and UGC on Medium

August 2020 - December 2020

Junior Social Media Editor

  • Created and published original content on Facebook, Instagram,Twitter & Linkedin

  • Tripled social media presence in 4 months from 35,000 followers to 100,000

  • Worked closely with Data Journalists and Graphic Designers in planning weekly and monthly topics

  • Actively contributed to the brand community by responding to direct messages and engaging with customer comments leading to an increase in social media followers across platforms

  • Assisted in designing and formulating new content formats according to different platforms

January 2019 - September 2019

Working Student in Social Media (Employer Branding)

  • Worked closely with the Communications Manager representing the voice of the employees to generate new ideas and amplify those on social media

  • Supported social media and community management activities on Instagram, LinkedIn, and Glassdoor

  • Planned, monitored, and reported social media content using publishing and analytics tools

  • An active Curator on LinkedIn elevate

September 2017 - November 2018

Working Student in Content Service

  • Delivered more than 250 Content Audits & Author Briefs using PPT and Google SERP

  • Conducted Competitor research & Keyword Analysis for KPI tracking using Searchmetrics Suite & API

  • Collaborated with Content and SEO experts in calculating the content score of the category pages on websites

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